BMW Is The Answer To The Begged Question

By David Rutter

This is the interlude in our chat, dear friends, in which I complain like an old "Get off my lawn" coot about modern commercial culture.

But there are benefits that can broaden a person's education. Another generation, another chance to explain what "begging the question" means and how it works.

Take, for example, the Allstate car insurance TV ad in which a BMW convertible driver sails down the road while singing a duet with his female silver hood ornament. Nice visual, though not quite as enticing on the 500th time you've seen the ad.

"You've got the brains, I've got the looks, let's make lots of money," she sings.

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BMW Is The Answer To The Begged Question

By David Rutter

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