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State of Inundation: The Songs of State Farm

By Steve Rhodes

From alt-country to Weezer.
1. State of Inundation b/w State of Caffeination.



2. “During this time [Barry Manilow] began to work as a commercial jingle writer, an activity that continued well into the 1970s. Many of those he wrote and/or composed he would also perform, including State Farm Insurance (‘Like a good neighbor, State Farm is there . . . ‘),” according to Wikipedia.
Here is Weezer covering it.


3. Here’s the making of the State Farm commercial featuring TLC’s “Waterfalls.”

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Here’s the final commercial.


4. Any Way You Want it.

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5. Empire State of Mind.


6. Recover (Natasha Bedingfield).


7. Cheers.


8. Point of Know Return.


9. There Goes My Life (Kenny Chesney).


10. Guitar lesson.


11. Behind the marketing.
12. “Anyone walking through an El Paso-Gridley High School hallway on Saturday might have thought they had accidentally stepped into a scene from the popular television show Glee,” the Bloomington Pantagraph reported last month.
“A dozen juniors and seniors filled a hallway Saturday with song and dance as State Farm Insurance Cos. film crews captured their moves for a 30-second public safety commercial aimed at encouraging teens behind the wheel to slow down.
“The students began working with State Farm last month to create the 30-second commercial, Speed: The Musical, set to air in Iowa this spring. Last month, the students recorded the song that will be aired in the video.”
13. Letter to the South Florida Sun-Sentinel:

State Farm’s “I’ll be there” commercials are an insult to Floridians, as the company is abandoning all homeowners policies in a year or two. I suggest they use another of Michael Jackson’s hits, Beat It, for future Florida TV market spots.

14. “State Farm” by Ben Folds.

Comments welcome!

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Posted on February 8, 2012