By The Beachwood Naming Rights Affairs Desk
“Mayor Richard Daley today said Navy Pier’s name should not be changed, even if it means more money,” the Tribune reports.
“The idea is part of a plan being considered in Springfield to allow the troubled agency that runs it and McCormick Place to sell naming rights to its facilities to raise more revenue.
“‘It’s called Navy Pier. You try to change Navy Pier,” Daley said at a news conference in the Austin neighborhood to announce summer activities for children. ‘Dedicated to the men and women who gave service in the Navy.'”
Daley’s stance is unfortunate because the Beachwood has learned the following new names are under consideration:
Posted on May 6, 2010